Monthly Archives: November 2011
We had a flag but it’s ripped – can we get teardrop banners repaired?

Feather Banner is all NEW again!
Expert repairs can prove difficult on flags unless the base fabric has a high-denier count, like 200 denier flag nylon. This means the weave is strong enough to accept re-stitching.
SolarMax by DuPont is a special coating applied to flag nylon which resists fading… important in Australian weather conditions, and the only one we use.
Check out the Solarmax website
Many lightweight banners are made from 50 denier polyester, which is lighter in weight and in weave, but when you start with 200 denier flag nylon banner repairs (like the ones at OzFeathers) should be invisible to spot!
TIPS on extending the life of flags / banners –
1. Stay away from trees, shrubs, power lines and gutters. In fact, stay clear of anything sharp.
2. At the end of each day, roll feather banners around the poles before carrying them at shoulder height, without dragging along the ground.
3. Banners made from 200 denier flag nylon can be washed on gentle cycle in the washing machine. Soiled areas (grease, mud) will clean up well with a pre-wash spray beforehand.
4. When you first spot damage – which looks like it might turn nasty – contact us and ask about our repair service. Your banner should go home looking like NEW when repairs are caught early.
5. If used every single day, rain, shine, windy gales or sheeting hail, flags & banners will wear out quicker. Why not consider keeping them “off work” during the extreme-weather days and save them from a little wear & tear?
6. Last, but not least, read the instructions. They’re a valuable source of how-to-use-wisely TIPS!
And wise tips can save money!
What’s the BEST design for a flag or a banner?
First, determine if you want passing traffic to find your location (hidden behind buildings, set back from the street, overshadowed by competition) or if you want to list all your products or special services (for close-up reading)?

Waving feathers in Burnside
Feather banners guarantee they’ll attract attention at distance. Their waving presence stimulates curiosity by jumping into the consciousness of drivers and passers-by.
Remember “Domino’s” and the junior staffers standing on roundabouts and roadsides waving their signs? That got your attention, right? Now see banners doing the same for Santos Tour Down Under in Willunga 2011
Think of the time you’ve driven on a main road, traffic on all sides, while searching for an elusive street number or business sign? If this is what your customers deal with, then feather banners are ideal. Colourful & waving, they’re easy to see, often up to 500 metres ahead, and giving drivers plenty of time to slow down so they’re not zooming across 3 lanes of traffic to get into your car park!
A well-designed “LOOK, I’M HERE!” banner should feature no more than three (3) key words. Large enough to be visible at half a kilometre, waving to show customers the exact location, and in colours which don’t all blend together in the sunlight.
Now think of your key products… what you’re known & respected for. Alternatively, if you know you’re tricky to find, why not use your street number and business name? That’s like a waving, over-sized envelope – addressed and ready to open.
Some business owners select words from their U.S.P., those words which make them stand out from their nearest competition, e.g. “Fresh”, “Hottest”, “New”.
Including a descriptive image / icon / logo can certainly have a greater effect e.g. adding a steaming cup of coffee to a “Café” design will appeal to those who react to pictures before they see words.
Do ask the designer to select colours which make strong contrasts in sunlight. Usually from opposite sides of the colour wheel. Keep fonts simple, and words large & bold where possible. The waving nature of the fabric can distort anything too fancy, too small, or too long, especially when viewed from cars passing by at 60 kph.
Now, go and BE SEEN!
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