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Marketing with confidence – Feather Banners DO work!

 

Advertising at street edge can be A-frame or flag banner, but how to know what actually works?

Mt Compass feather banners

“Vividly promoting Harvest The Fleurieu – strawberry picking at its finest – on the Victor Harbor Road, Mt Compass, these dancing images demand attention from traffic in both directions.”

 

Comparing a static A-frame to the always waving, non-stop rotating feather, it’s easy to see how movement has greater impact on potential customers.  Waving-and-dancing produce the “LOOK HERE!” effect.

 

Newspaper ads and letterbox drops may grab a few seconds of the reader’s attention (then they’re straight into recycling), but, introduce something big and bold made from twirling flag fabric, complete with colour-rich billboard-sized messages, and you’ve captured the eye immediately.

 

These messages register. Traffic remembers you!

 

 

 

Heads turn at the sight of OzFeathers’ feather banners.

 

Cars slow down, ready to pull into your car park.

 

The sound of retail shoppers or thirsty patrons march a pathway to your door.

 

And, all because they SAW your flag colourfully flashing your message at them.

 

Feather banners Main Rd McLaren Vale

“Standing tall outside McLaren Vale businesses, these feather banners DEMAND attention.”

 

Have you checked your marketing banner lately?

Has the teardrop faded into the background already?

Are you being as bright and appealing as you could be?

 

https://www.youtube.com/watch?v=IuLxR3cyz6M

 

February is THE time to refresh your waving flag; GRAB those customers while the sun is out.  Don’t let them pass you by.
Customised banner messages can be used to say –

  • Open, Sale, % OFF
  • “BEST” something – coffee, sandwiches, gifts
  • Proudly display your logo / name, brand yourself boldly
  • Distinctively showcase YOU – separate yourself from competitors

 

OzFeathers’ banners are all designed & hand-crafted in less than 2 weeks using local in-home sewists.

 

Your feather banner doesn’t need any professional artwork; simply ask our in-house designer.  Just describe your thoughts, then leave the rest to the experts!

 

Check us out online for examples http://ozfeathers.com.au/wordpress/custom-made/

 

Or, in our photo albums on Facebook https://facebook.com/ozfeathers

 

Whatever you do, don’t settle for “But, they faded within 6 months”.  Start with the brightest and toughest flag nylon, and SHOUT!! your message out to traffic.

 

Watch OzFeathers being made here.  https://www.youtube.com/watch?v=hnIEkhkSbZQ

 

Call or send an enquiry today, we’re online, ready and waiting.  http://ozfeathers.com.au/wordpress/contact-us/

Patriotic display for Australia Day – SA’s Willunga waves the flags a-plenty

 

Flying the Australian flag on Australia Day is one way to celebrate the day.

 

Family barbecues or a day at the beach with kite flying, a cricket match and a swim may be another.

 

Feather banners Uluru, Opera House

Easily recognised the world over, these scenes of Uluru and Sydney Opera House are featured on Linda Sanders’ series of feather banners – for OzFeathers.

 

As a show of national joy, we chose to offer a free display of our 200 denier SolarMax flag nylon artistic murals, where for one day, Uluru and the Sydney Opera House stood shoulder to shoulder!

 

Unmistakably, these are two must-see tourist destinations for travellers to Australia. OzFeathers’ feather flags may be the simplest way to enjoy the views without the need for travel.

 

Seeing boldly coloured beach flags on a sunny January day can’t help but inspire happiness – think of sand, fresh air and the freedom to enjoy them all.  The Lucky Country.

 

Displaying this mass-ascension of banner art has been our gift to this local community; confidently showing the brightness of colour which is OzFeathers’ unique signature style.

 

Feather banners offer the ultimate in brightness, unparalleled by any other style – always heads and shoulders above teardrop banners – as the ideal visual imagery to boost awareness of small businesses everywhere.

 

Advertising that no serous business owner can afford to be without.

 

Happy Australia Day, and be sure to keep your feather flags flying!

Willunga Kite Flyer salutes 2017 Santos Tour Down Under

 

The perfect location… Old Willunga Hill on a sunny, but not hot, Saturday in January.

TDU featehr banners Old Willunga Hill

Tour Down Under 2017 skyline – Uluru and Sydney Opera House… in WILLUNGA, SA!!

 

Linda filled the skyline with her signature Australian feather banner murals – Uluru and Sydney Opera House – then sat back to wait for the cyclists.

 

TDU Stage 5 in Willunga surely has the jolliest atmosphere.

Boxing Kangaroo banner

Linda’s Boxing Roo is seriously cheering!

 

Trumpeting serenades, jangling cowbells and ship’s bells, click-clacking rattlers, and the cheers and shouts of “Good on ya!” as the racers zoomed (even UP the Hill) past the waiting supporters.

 

Blending tile mosaic and glass leadlight techniques with specially designed flag nylon, Linda’s banners produce an art style which is both bright and durable.

 

Long-life is key for these pieces.

Foil kite, Willunga kite flyer

Linda Sanders’ kite design, joyfully aloft at Willunga

 

Feather flags and kites – let us design specifically for you, or we’d gladly bring ours to your next event to WOW! and appeal to your crowds.

 

Look for #ozfeathers and #lindasbanners on Pinterest and Facebook.

Why do business owners choose OzFeather Feather Banners?

 

Toughness.

Each individually-crafted banner is assembled to be tough, and to withstand wind.  Every fabric piece is first heat-sealed then set into the base fabric, ready to be firmly over-sewn.

 

This technique is similar to the age-old tradition still used to create lead-light windows.

 

Leadlight welding

Heat-weld then sewn – using a lead-light style process for super-strength

 

First we cut each coloured piece, heat-weld them all into position, and the “fixing” is done with the sewn stitch known as zig-zag, guaranteeing an extra strong bond.

 

Brightness.

Only OzFeathers’ nylon flag material offers UV-inhibitor coating, guaranteed to slow down the ageing effect of Australian sunshine.

 

Working with dyes at the milling stage ensures that every colour glows in sunshine with 100% concentration from both sides of the feather banner.

 

bright fabric, sewn seams

Dyed fabric produces richer, stronger colours, lasting longer in sunshine.

 

Size.

No-one starts a business to be small, translating to “Be seen, or be passed over!”

 

Nothing is small at OzFeathers! – no chance of traffic driving by without noticing you’re open.  Every message jumps.  Font size is “headline” proportions.  No need to fret about being too small to be seen.

 

Bonus waving.

The waving feathery-edge is OzFeathers’ BONUS feature, for those days when not much else is moving at all.  Just a whiff of a breeze, and this fabric has the perfect weight balance to produce enticing, rhythmic waving.

 

Crafted, not mass-produced.

Trust and personal service count for much these days.

 

At OzFeathers, your designer listens to your needs and combines marketing know-how with fabric expertise, and offers speedy discussion via email, 24/7.  This hands-on approach helps maintain one-on-one comfort, which can be so often lacking from the mass-produced manufacturer.

 

Kevin cuts and sews

From our “how to make” video – all hands on deck, no robots here!

 

 

MORE Traffic stops!

Results have shown an increase in the success rate from employing an OzFeathers feather banner to advertise a location – a definitive upswing in traffic numbers actually stopping to visit.

 

The market is there to be CAPTURED!

Don’t let it pass you by every day without knowing you’re waiting.